Latest Affiliation of Spring-Based Firm Brings Over 100 Independent Real Estate Professionals to the CENTURY 21 Brand
SPRING, Tex. (Oct. 31, 2024) – Century 21 Real Estate LLC., a global industry leader and the most recognized name in real estate*, is continuing to fortify its presence in the Northern Houston suburbs with the latest affiliation of female-led Lucky Money Real Estate based in Spring, Texas.
The full-service firm was established in 2021 by current broker/owner Lisa Benoit, who joined the real estate business in Florida in 2005. She moved to Houston in 2008 where she opened her own Cajun restaurant. In 2013 following her second child, Benoit pivoted to become a full-time real estate professional, eventually obtaining her broker’s license in 2017 and then starting her own firm four years later. During this time, Benoit has been able to leverage her multilingual communication skills, marketing and management degrees, and personal brand to become a well-known and well-respected real estate professional, agent mentor, and professional development instructor. Her efforts have landed her mentions in 2021’s Top Agent Magazine, Voyage Houston’s “Houston’s Most Inspiring Stories,” and Houston Agent Magazine.
Under Benoit’s leadership, her company has been able to grow to over 120 agents, who provide a comprehensive range of services, including assistance with residential and commercial properties, farm and ranch, foreclosures/short sales, and leasing. The company’s affiliated agents are most known for their expertise in markets surrounding Houston, including The Woodlands, Katy, Cypress, Galveston, Willis, and the location of their home office, Spring.
Now doing business as CENTURY 21 Lucky Money, Benoit and her relentless independent sales professionals will have access to the CENTURY 21® brand’s world-class technology and marketing, lead generation, agent learning and coaching and innovative productivity platform to help deliver the highest quality of service to buyers, sellers and investors.
Benoit herself is responsible for providing mentoring and professional development to almost 1,000 agents, which she can now do much more efficiently with access to these tools. With this in mind, she hopes to onboard an additional 100 agents in the next 12 months. She also hopes to leverage the brand’s centralized CRM system to help her existing affiliated agents bolster their current books of business.
“One of my favorite aspects of the real estate industry is helping to provide agents with the tools they need to be successful,” said Benoit. “I pride myself not only on my hands-on approach but also on the emphasis that I place on making the learning process fun. This was one of the driving factors behind the decision to affiliate with the CENTURY 21® brand, as we now have new networking capabilities to meet other real estate professionals who can provide more ideas to keep our business refreshing and fun.”
The CENTURY 21 Lucky Money company philosophy is largely based on this fun-filled approach to real estate, as Benoit says they like to “Work hard, and play hard.” Communication and transparency are key to every client interaction, with every agent at the firm carrying a promise to make real estate as seamless and stress-free as possible. This focus on prioritizing client and agent well-being is a major reason that the firm is able to maintain long-lasting relationships and why it has developed a reputation for being a go-to resource in Greater Houston real estate.
“Houston is a unique market with a diverse blend of people always coming and going,” said Benoit. “In such a busy place with so many faces, you need to stand out. We believe that one of the best ways to do that is to be a positive force that can make someone’s life easier. We all know that a real estate transaction can be one of the most stressful decisions in a person’s life, but when we can approach the process with a positive mindset and simplify that experience for someone, we know they’ll keep us in mind going forward.”
The Greater Houston metropolitan area has several industries and events that draw in visitors from across the globe. With one of the largest energy sectors in the world, as well as strong medical and aerospace industries, the area is a major employment hub. The city’s successful professional sports franchises are also major tourism drivers, as well as the numerous concerts that are hosted in Houston throughout the year.
At the local level, CENTURY 21 Lucky Money is heavily involved in many of these community events and organizations. The company recently collected 8,000 pounds of food for Keep It Fed Montgomery, is planning to build beds for children without a place to sleep alongside Sleep in Heavenly Peace, and also regularly sponsors and donates to multiple schools, charities and other non-profits within the community.
“Lisa has already achieved an impressive list of accomplishments in only a few short years since starting her own firm,” said Mike Miedler, president and CEO of Century 21 Real Estate LLC. “She has grown her company to over 100 sales professionals, is regularly featured in Houston real estate media, and has directly assisted in thousands of client transactions. To be able to lend an extra hand to Lisa in her real estate journey is a privilege for Century 21 Real Estate.”
Benoit is looking for relentless sales professionals to join her growing real estate company and invites area residents seeking a new professional opportunity, or real estate agents looking for a new home, to visit at 25814 Budde Road, B402 in Spring, TX 77380 or call at (832) 964-5472.
*Study Source: 2023 Ad Tracking Study. The survey results are based on 1,200 online interviews with a national random sample of adults (ages18+) who are equal decision makers in real estate transactions and active in the real estate market (bought or sold a home within the past two years or, plan to purchase or sell a home within the next two years). Recognition question based on consumer awareness of brand in question. Results are significant at a 90% confidence level, with a margin of error of +/-2.4%. The study was conducted by Kantar Group Limited, a leading global market research organization, from November 17 – December 1, 2023.
About CENTURY 21 Lucky Money
CENTURY 21 Lucky Money is an independently owned and operated franchise affiliate of Century 21 Real Estate, franchisor of the iconic CENTURY 21® brand, comprised of approximately 11,000 independently owned and operated franchised offices in 79 countries and territories worldwide with more than 132,000 independent sales professionals.
Century 21 Real Estate LLC is a subsidiary of Anywhere Real Estate Inc. (NYSE: HOUS), a global leader in real estate franchising and provider of real estate brokerage, relocation, and settlement services.
© 2024 Century 21 Real Estate LLC. All Rights Reserved. CENTURY 21®, the CENTURY 21 Logo and C21® are registered service marks owned by Century 21 Real Estate LLC. Century 21 Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.
Media Contact:
Erin Siegel
Century 21 Real Estate LLC, for
CENTURY 21 Lucky Money
201.913.1432
