San Antonio-based Firm Doubles Down on its Promise to Provide Veterans with Ultimate Service and Advocacy by Affiliating with the International Brand
SAN ANTONIO, Tex. (Feb. 17, 2025) – Century 21 Real Estate LLC., a global industry leader and the most recognized name in real estate*, is continuing to expand its presence in south-central Texas with the latest affiliation of veteran-oriented Middleton Group Realty based in San Antonio.
The five-year-old firm is led by Bobby Middleton, who joined the real estate industry in 2009 after spending his earlier career working in law enforcement. Middleton’s first role in the industry was with another CENTURY 21® independent brokerage, where he learned not only the ins and outs of San Antonio real estate, but also the value that the brand can provide. Shortly thereafter, Middleton’s wife Michelle inspired him to start his own brokerage, where he was able to quickly carve out a niche for his young firm as a military relocation specialist. Middleton now works closely with one of the largest VA lenders in the U.S., which has named him as one of their Preferred Brokers in San Antonio.
Aside from the specialized services that Middleton and his independent sales professionals provide to San Antonio’s veterans, the firm also assists residents of the Dallas-Fort Worth metropolitan area with residential and commercial real estate, land sales and rental properties.
Now doing business as CENTURY 21 Middleton, Middleton and his driven independent sales professionals will have access to the CENTURY 21® brand’s world-class technology and marketing, lead generation, agent learning and coaching and innovative productivity platform to help deliver the highest quality of service to buyers, sellers and investors. As a former CENTURY 21 independent sales professional himself, Middleton understands the opportunities these tools can unlock and hopes to leverage them to pursue future growth through recruitment and M&As.
“The CENTURY 21® brand provides us with the tools exclusive to an international business, while still allowing us to maintain the family feel that our firm prides itself on,” said Middleton. “We value our clients and our nation’s veterans above all else, however, we don’t want to neglect possible opportunities for growth. Reputation is everything, and the CENTURY 21® brand is unmatched in that regard, which will allow us to maintain the trust and credibility we’ve worked so hard to build, while also giving us a foot in the door with new clients in new markets.”
CENTURY 21 Middleton’s reputation largely hinges on its family-oriented beliefs and transparency. Middleton’s history in law enforcement has strongly influenced his leadership and communication skills and has helped him reinforce the idea that his firm should always “tell it like it is.” The firm understands that real estate transactions can be a life-changing experience, and they’ll never push a client into a move for the sake of making a sale. Instead, they consistently act with their clients’ best interests in mind.
“I’d always rather tell someone to run from a bad situation than put them in a position that I don’t feel comfortable with,” said Middleton. “Fortunately, we’re well-equipped to recognize potential problems before they start costing money. For our veteran clients especially, we recognize the sacrifices they’ve made during their service, and we’ll never shy away from providing them with the ultimate service in return to ensure they get to live the lives they fought so hard to earn.”
San Antonio, known as “Military City,” is deeply tied to the armed forces. With the third largest military population in the U.S. as of 2022, over 5% of local homes belong to military families, largely thanks to the city’s proximity to four separate military bases. Aside from its military ties, the city’s economy is also largely driven by the oil and gas industries as well as a financial service company headquartered in the city.
“Bobby has done an excellent job at positioning himself as a go-to resource for the many veterans living in San Antonio and we can’t wait to support the valiant cause that he champions,” said Mike Miedler, president and CEO of Century 21 Real Estate LLC. “The home buying process can be particularly tricky for veterans as they navigate the complexities of their VA offerings. To have a loyal, capable ambassador like Bobby join the CENTURY 21® network is incredible for the brand. We’re proud to provide Bobby and the veterans he serves with the tools and compassionate service they deserve.”
Middleton is looking for ambitious sales professionals to join his growing real estate company and invites area residents seeking a new professional opportunity, or real estate agents looking for a new home, to visit at 8610 Broadway Suite 280 in San Antonio, Texas 78217 or to call 210-410-4136.
*Study Source: 2023 Ad Tracking Study. The survey results are based on 1,200 online interviews with a national random sample of adults (ages18+) who are equal decision makers in real estate transactions and active in the real estate market (bought or sold a home within the past two years or, plan to purchase or sell a home within the next two years). Recognition question based on consumer awareness of brand in question. Results are significant at a 90% confidence level, with a margin of error of +/-2.4%. The study was conducted by Kantar Group Limited, a leading global market research organization, from November 17 – December 1, 2023.
About CENTURY 21 Middleton
CENTURY 21 Middleton is an independently owned and operated franchise affiliate of Century 21 Real Estate, franchisor of the iconic CENTURY 21® brand, comprised of approximately 11,100 independently owned and operated franchised offices in 79 countries and territories worldwide with more than 130,000 independent sales professionals.
Century 21 Real Estate LLC is a subsidiary of Anywhere Real Estate Inc. (NYSE: HOUS), a global leader in real estate franchising and provider of real estate brokerage, relocation, and settlement services.
© 2025 Century 21 Real Estate LLC. All Rights Reserved. CENTURY 21®, the CENTURY 21 Logo and C21® are registered service marks owned by Century 21 Real Estate LLC. Century 21 Real Estate LLC fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Each office is independently owned and operated.
